Select the type of issue
No Engagements
- Is the post engaging or lame?
- Does your page have followers?
- Is it a boosted post? If so, what was the daily budget and demographics? What was the goal? Make sure it’s engagements if that’s what you want.
No Followers
- How old is the page?
- What are we doing to invite people to follow the page?
- Are we using an ad campaign to help increase followers?
- Do they have follow us on social on website and elsewhere?
- Is the hashtag you’re using worth it?
No Value (ROI)
- Does social media make sense? We could try to offer them something bettah! Provide the value.
- Do a platform that makes sense for their industry.
- Are they using their current platform properly? Does the service match their goals?
- Does their budget match their goals?
- Are you hitting the right demographics??
I don't Think Anything is Happening
- Are they looking at the right profile? If not, that’s awkward!
- Do the clients understand the results?
- When is the last time you updated the client on our awesome results?
- Tell them they’re wrong...nicely.